Exterior & Arrival Areas →
Interior & Concourse Areas →
In-Bowl & Field of Play →
Exterior & Arrival Areas
Drive anticipation and revenue before fans step inside.
The exterior of your venue is more than just an entry point, it’s the first chance to engage your audience, promote your brand, and create sponsor value. From bold marquee signage to immersive fan zones, every surface can be come a touchpoint that informs, energizes, and connects
Entrance Displays
Make your venue iconic – day or night.
- Marquee & Identity Signage: Iconic displays that define your venue’s look and feel
- Pole Banners & Fascia Wraps: Team spirit and energy through high-impact visuals
- Digital Billboards: Sponsorship opportunities to connect with fans before they reach your venue
Wayfinding & Street-Level Displays
Help guests navigate with confidence.
- Parking Lot Displays: Messaging during dwell time to inform and promote
- Street Furniture: Dual-purpose for branding, navigation, and live data/weather updates
Fan Information & Ticketing
Improve the experience for new fans.
- Ticket Window Displays: Real-time pricing, wait times, and sponsor visibility.
Entertainment Zones & Fan Plazas
Turn gathering spaces into destinations.
- Entertainment Zones & Fan Plazas: Pregame hubs with LED video, sound, and sponsor activations.
- Tailgating Zones: Live feeds and countdowns to keep fans engaged before entry.
Interior & Concourse Areas
Every touchpoint counts, even away from the field.
From the moment fans step inside to the time they leave, your interior spaces shape the entire experience. Digital displays and signage in lobbies, concourses, and team-only areas bring cohesion, energy, and revenue opportunities to every space and keep fans engaged and your operations running smoothly.
Lobby & Concourse Signage
Enhance the atmosphere and keep fans connected throughout the venue.
- Entrance & Lobby Signage: First impressions with branding, hype videos, and real-time info
- Concourse Engagement Screens: Replays, stats, social feeds, promotions, and wayfinding
- Player Tunnel Entrances: Immersive lighting and video to energize fans and players
Clubs, Suites & Retail Areas
Offer memorable experiences with dynamic content while driving sales.
- Concessions & Retail Signage: Real-time menu updates, promotions, and product highlights
- Club & Suite Displays: Premium sponsor content and tailored experiences for VIPs
Team & Staff Communications
Supporting internal operations and performance with reliable display systems.
- Press, Film & Coaching Areas: Tactical reviews, media briefings, and staff coordination
- Locker Room & Team Areas: Motivational content, play highlights, and real-time updates
Esports & Specialized Spaces
Purpose-built environments for niche audiences and evolving sports formats.
- Esports Spaces: LED walls and gaming-optimized displays for live play and broadcast
- Hall of Fame: Interactive tributes and digital storytelling to honor legacy and inspire
In-Bowl & Field of Play
Where game-day energy meets precision engineering.
Every sport has its own demands - timing, scoring, visibility, regulation compliance, and crowd energy. Daktronics delivers integrated scoring, video, audio, and control systems designed to meet those unique needs. Whether you're upgrading a local gym or building a championship arena, your game-day experience starts here.
Main Video Displays
Command attention. Deliver impact.
- Jumbotrons: Large-format screens that dominate the bowl with high-resolution visuals and immersive content
- Hanging/Centerhungs: Multi-sided displays ideal for basketball and indoor arenas, offering 360° visibility
- Auxiliary Video: Supplemental screens that extend coverage, support overflow content, or target specific seating zones
Ribbons and Accents
Wrap your venue in motion.
- LED Ribbon: Continuous bands of LED around the bowl for motion graphics, stats, and branding
- Vomitory Displays: Positioned above entryways to deliver targeted content to specific sections
- Stanchion Displays: Compact screens on railings or barriers for sponsor spots, prompts, or section-specific info
Court & Field Level
Content right in the action.
- Scorers Tables: LED tables with live stats, sponsor content, and game updates for courtside visibility.
- Dasher Displays: Integrated into hockey boards or arena walls for dynamic content and advertising.
- Outfield Backdrops: Large-format displays behind baseball or softball fields for replays, stats, and branding.
Training & Practice Facilities
Game-day quality, every day.
- Video Walls & Digital Boards: Tools for play breakdowns, scrimmage overlays, and performance analysis.
- Scoreboard Configurations: Tailored setups for sport-specific drills, team meetings, or multi-use training zones.
